Home blogFive top benefits of a franchise model: how you can turn your washing machine into a moneymaker with Laundry Lady

Five top benefits of a franchise model: how you can turn your washing machine into a moneymaker with Laundry Lady

Have you heard the buzz about Laundry Lady? After making waves in Australia’s pickup and delivery laundry market, we’re here to clean up New Zealand’s laundry game!

Laundry Lady is now growing its team of Laundry Ladies and Lads across the country. Our franchise model is proven, affordable, and you are invited to apply for a free information pack.

Working from home has become the new normal and at Laundry Lady, we make running a franchise simple.

Here, we take you through the top five benefits of the franchise model in New Zealand and how you can launch your own business.

1. Brand recognition & support

Laundry Lady franchisees benefit from an established brand name. Laundry Lady was founded on the Gold Coast, Australia in 2012 and has cemented itself as the leading mobile laundry service for homes and businesses.

Accolades include multi-Ausmumpreneur Silver wins and Telstra Best of Business finalist in 2023. Laundry Lady CEO Susan Toft was named among the Australian Financial Review Fast Starters list in 2024, and the breakthrough business nabbed a $1M investment offer on the latest season of hit TV show, Shark Tank Australia. We’re a household name!

2. Training & marketing 

Laundry Lady prides itself on top-tier marketing, advertising and operational guidance. Franchisees receive initial training as part of the onboarding process and are given marketing materials to boost customers and brand awareness in their community

3. Risk mitigation

The idea of starting a new business may seem overwhelming at first, but the franchise model helps to ease fears and mitigate risks. Laundry Lady franchises operate under a proven system with big brand backing. 

4. Flexibility

Laundry Lady is all about flexibility. Work your chosen days and hours, and fit your laundry pickups and deliveries around your existing family and social commitments. The business model was built on the ability to ‘fit everyone’s lifestyle’ and this value carries through from Head Office right through to our team of on-the-ground Laundry Ladies and Lads.

5. Affordability

It costs only $499 to launch a Laundry Lady franchise in New Zealand. This includes everything you need to get started, including: branded Laundry Lady bags, car magnets, flyers, hand scales, and other items.

Ready to discover the flexibility of Laundry Lady?

If laundry life and working from home sounds like a good fit for you (we welcome mums, dads, husband and wife teams, students, career-changers and more!) head over to our Join the Team page for more information and the next steps.